As the days get shorter and Halloween decorations start appearing on the shelves of your local stores, you know the countdown to the holiday season has begun. While it’s great to enjoy the seasonal change with a warm pumpkin spiced beverage, it’s important to ask yourself “is my email marketing program correctly set up to [Read More…]

Your go-to preflight checklist for email campaigns Calling all email marketers: This is something you’re going to want to print out and keep at your desk. When it comes to sending email, the perfect scenario would give all of us enough time to proofread, test, and re-test each and every send, but we know that’s [Read More…]